SE YOUNG LEE

wander, wonder: beyond the window lines, a line
transient grounds
be filled withuntitled (scattering)
in-between
belonging here
stool for meditation

ongoing project

space
finding focus
added wave
polyhedra concept house
a vibrant, optimistic future

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a vibrant, optimistic future

2021

Online shopping and delivery services have increased and developed significantly. However, what is the role of traditional shopping malls in this context? Traditional malls have primarily focused on the convenience of organizing and presenting products to consumers.

This mall is not just about selling products; it's about selling the brand philosophy. It's not about immediate consumption of products, but rather about experiencing and purchasing brand stories.